Hilversum Smart Storming animation

A nice, easy to watch explanation animation to promote the Smart Storming open source project, developed by the city of Hilversum and the Rolan Holst college.

Agency: SOS design & Holland Centraal
Script & Copy voice-over: Ray Pluim
Animation Design & Production: SOS design & Holland Centraal


Ray Pluim +31(0)6 5510 83 97 ray@puray.nl




Jua is a twelve-year-old boy with a passion for football. Every spare moment he devotes to playing soccer with his friends. He’s a real Ballieman. Football, his ruling passion, inspired him to set up his own Ballieman clothing line. Together we set out to develop a new clothing line with accessories aimed at young people aged 12-18, starting with T-shirts, sweatshirts and a cap.

Client: Ballieman
Activities: Strategie, concepten, ontwerp en begeleiding
Website: www.ballieman.com

Ray Pluim +31(0)6 5510 83 97 ray@puray.nl