Content video format: BLLMN STREET SPIT
To find engagement with the Ballieman target audience we created this Street Spit format, where we challenge young mc’s to record their own song including Ballieman ‘name dropping’ lyrics. The best rappers with the nicest tracks get the chance to shoot a video on their own turf and win cool Ballieman gear.
Client: Ballieman Streetwear
Format, concept: Ray Pluim/Remco Sangers
Camera, edit, directors: Ray Pluim/Remco Sangers
Copy: Ray Pluim Graphics: Remco Sangers